Image of Andy Wear at Fernhill Farm.

What is regenerative?

January 02, 20261 min read

At its core, Holistic Management is about making decisions that align with long-term ecological health, economic viability, and social well-being, no matter where on earth.

In this film (above), Jen Hunter of Fernhill Farm in Somerset, UK, shares how she first came across Holistic Management while researching ways to add value to wool in Patagonia. When she returned to the UK, she reached out to 3LM, the UK Savory Hub, to dive deeper into the approach.

Holistic Management is all about working with nature to restore land, support livelihoods, and build resilience. While the principles remain the same worldwide, the way they're applied depends on the local climate, ecology, and economy. Comparing the UK and Patagonia gives us a fascinating insight into how different landscapes require different management strategies.

At its heart, Holistic Management helps land managers make better decisions—ones that support ecological health, economic viability, and social well-being. Whether you're in the damp Mendip hills of Somerset or the sweeping Patagonian steppe, planned grazing plays a crucial role in regenerating land, improving soil health, and boosting biodiversity. You might assume that grazing simply depletes land, but when done right, it actually enhances key ecosystem processes like the water cycle, mineral cycle, and energy flow.


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Sheila Cooke is director of 5 Deep Limited and hub leader for 3LM in the UK and Ireland.

Sheila Cooke

Sheila Cooke is director of 5 Deep Limited and hub leader for 3LM in the UK and Ireland.

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